An Insight Into America's Strongest and Most Valuable Brands
CEO and Publisher
Carl Meyer is a marketing and advertising sales veteran of the domestic and international television industry, holding senior executive positions with NBC in the United States, as well as with broadcasters in Asia, Europe, and the Middle East. He returned to the U.S. in 2003 after living abroad for 12 years. Throughout his career, Meyer has been directly involved with building and enhancing brand value, from the perspective of both the marketing and sales sides of the business.
Jack Huber's career in graphic design spans two decades. He produces communications for Fortune 500 companies and major cultural institutions, including New York Life, Pfizer, Viacom Inc., and the Museum of Arts and Design in New York City. He is currently principal of the Huber Design Group
. This is the tenth volume of America´s Greatest Brands
he has produced.
Stephen P. Smith
President, Superbrands Ltd.
In an international career spanning several continents, Stephen Smith has worked with many of the world's leading media organizations. They include CNN, The New York Times, Business Week, Scientific America, Forbes Magazine, Euromoney, and Australia's ABC. His extensive frontline experience of global business has given him an insider's view of many of the world's largest marketers. He has developed a deep knowledge of the importance of brand building and brand values, which has been invaluable in the successful development of this series of branding publications.
Lesley began her career in television, working for the NBC Television Network in New York. She was part of the team that established The History Channel office in Asia while she was based in Hong Kong. Lesley has been a director of America´s Greatest Brands
since 2006 and is a published photographer.
With a quarter-century publishing career that began with proofreading airline timetables, Bob Land's editing, indexing, and proofreading work is now done for some of the nation's leading theological and scholarly presses. His clients also include syndicated newspaper columnists, the publishers of the immensely popular Chicken Soup for the Soul series, and the Bookhouse Group, an Atlanta-based publisher of unparalleled corporate histories. Books that Bob has edited have won awards in the fields of religious history, art, and life and health insurance.